MSF – 50th Anniversary

We set out to acknowledge not celebrate the 50 years of their incredible work. Inspired by the main tenants of MSF – providing medical care (stethoscope), bearing witness (camera), and speaking out against injustice (megaphone) this would be a Irish Times press only campaign. We straddled the creative with two crossword puzzles, done in the style of the IT crosswords. Each clue’s answer would reveal 50 key words from MSF values and actions.